Dilbert cartoon first published on Sunday 24th October 1999

Dilbert//3844, first published 27 years ago on Sunday 24th October 1999

Tags

dogberts ad agency research don't use prodcut outdoors indoors intensive ad campaign outdoors for losers humming birds man in garden happiness of gullible people science

Official transcript

Caption: Dogbert's ad agency"

Dogbert stands on a table holding a pointer. Dogbert says to The Boss and Dilbert, "According to my research..."

Dogbert says, "...People don't use your products when they are outdoors."

Dogbert gestures to The Boss, "Somehow we must keep people indoors."

Dogbert flips a page on a display notepad. Dogbert says, "I recommend an intensive ad campaign..."

Dogbert continues..."Featuring this slogan..."

The pad reads, 'Outdoors is for losers.' Dpgbert says to Alice, Dilbert and The Boss, "The tv spot will show humming-birds attacking a man in his garden."

Dilbert raises his hand and says, "Question: Wouldn't that destroy the happiness of gullible people?"

Dogbert says, "We'll tell them it doesn't."

originally published on dilbert.com

Open source transcript

DOGBERT'S AD AGENCY ACCORDING TO MY RESEARCH .. PEOPLE DON'T USE YOUR PRODUCTS WHEN THEY ARE OUTDOORS.

SOMEHOW WE MUST KEEP PEOPLE INDOORS.

I RECOMMEND AN INTENSIVE AD CAMPAIGN...

FEATURING THIS SLOGAN OUTDOORS IS FOR LOSERS THE TV SPOT WILL SHOW HUMMINGBIRDS ATTACKING A MAN IN HIS GARDEN.

QUESTION: WOULDN'T THAT DESTROY THE HAPPINESS OF GULLIBLE PEOPLE?

WE'LL TELL THEM IT DOESN'T.

collated from github.com/jvarn/dilbert-archive

AI Analysis

Comic Strip Title: "Outdoor Advertising"

Summary:

The comic strip revolves around Dogbert's Ad Agency, where he presents a research report to his clients. The report highlights that people don't use products when they are outdoors, and as a result, they must keep people indoors. Dogbert recommends an intensive ad campaign featuring a slogan: "Outdoors is for losers." However, when asked about the campaign's effectiveness, he reveals that it won't destroy the happiness of gullible people.

Key Points:

• Dogbert's Ad Agency presents a research report to clients.
• The report suggests that people don't use products when they are outdoors.
• Dogbert recommends an intensive ad campaign with a slogan.
• The campaign's effectiveness is questioned, and Dogbert reveals it won't destroy the happiness of gullible people.

generated by llama-3.2-11b-vision-instruct

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