Dilbert cartoon first published on Monday 14th August 2017
Dilbert//10348, first published nine years ago on Monday 14th August 2017
Focus Groups Are Unreliable
Tags
focus groups, strategy, logic
Official transcript
Dilbert: Our focus groups don't like our new product idea. Boss: No problem. Focus groups aren't reliable. Dilbert: Why do we pay for unreliable information? Boss: We can't afford the other kind.
originally published on dilbert.com
Open source transcript
OUR FOCUS GROUPS DON'T LIKE OUR NEW PRODUCT IDEA.
NO PROBLEM.
FOCUS GROUPS ARENT RELIABLE.
WHY DO WE PAY FOR UNRELIABLE INFORMATION?
WE CAN'T AFFORD THE OTHER KIND.
collated from github.com/jvarn/dilbert-archive
AI Analysis
Comic Strip Title: "Unreliable Information"
Summary:
The comic strip, originally published in, revolves around a meeting where focus groups are being discussed. The conversation highlights the unreliability of focus groups and their tendency to provide unhelpful information.
Key Points:
- The speaker emphasizes that focus groups are not reliable sources of information.
- They express frustration with the lack of useful insights from these groups.
- The conversation underscores the limitations of relying on focus groups for decision-making purposes.
generated by llama-3.2-11b-vision-instruct
Accompanying textual content, such as title, tags and transcripts, is shown here if we have it. Not every comic has all of these, and they seem to be a bit hit and miss even on the official website.



