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Dilbert cartoon first published on Sunday 28th October 2012

Dilbert//8597, first published fourteen years ago on Sunday 28th October 2012


Tags

meetings marketing plan consumers research is stupid opposed to science rational thinking manifestaions pendantic semantics stopped talking


Official transcript

Boss: ... and that's our marketing plan for the coming year. Dilbert: Research shows that consumers reject this sort of approach. Boss: Research is stupid. Dilbert: Are you saying the studies on this particular topic are flawed? Or are you just generally opposed to science, rational thinking, and all manifestations of common sense. Boss: Stop being pedantic with your semantics. Catbert: Did you get buy-in? Boss: Yes, in the sense that they stopped talking.

originally published on dilbert.com


Open source transcript

.. AND THAT'S OUR MARKETING PLAN FOR THE COMING YEAR.

RESEARCH SHOWS THAT CONSUMERS REJECT THIS SORT OF APPROACH.

RESEARCH IS STUPID.

ARE YOU SAYING THE STUDIES ON THIS PARTICULAR TOPIC ARE FLAWED?

OR ARE YOU JUST GENERALLY OPPOSED TO SCIENCE, RATIONAL THINKING, AND ALL MANIFESTATIONS OF COMMON SENSE?

STOP BEING PEDANTIC WITH YOUR SEMANTICS.

DID YOU GET BUY-IN?

YES. IN THE SENSE THAT THEY STOPPED TALKING.

collated from github.com/jvarn/dilbert-archive


AI Analysis

Comic Strip Title: "The Marketing Plan"

Summary:

The comic strip, created by Scott Adams, features Dilbert, a bespectacled, balding man with a devilish tuft of hair, and his female colleague, who are discussing their marketing plan for the year.

  • Dilbert presents a marketing plan on a whiteboard, which includes a pie chart and a bar graph.
  • His colleague questions the validity of the research, pointing out that it is based on flawed studies and lacks a clear approach.
  • Dilbert responds by saying that research is stupid, and that they should focus on pedantic semantics instead.
  • The colleague suggests that they get buy-in from their superiors before proceeding with the plan.
  • Dilbert agrees, but notes that they have stopped talking, implying that they have lost their common sense.

Key Takeaways:

  • The comic strip highlights the importance of rigorous research and a clear approach in marketing planning.
  • It also pokes fun at the tendency for people to get bogged down in pedantic details and lose sight of the bigger picture.
  • The strip's humor and satire make it an entertaining and thought-provoking read.

generated by llama-3.2-11b-vision-instruct


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