Dilbert cartoon first published on Monday 8th September 2014

Dilbert//9277, first published twelve years ago on Monday 8th September 2014

Tags

big business, competition (psychology), bad ads, increase sales, competitors, running ads, increases ads, strategic incompetence, luck

Official transcript

Coworker: Our ads are so bad that they increase sales for our competitors. Boss: Try running ads for our competitors and see if it increases our sales. Dilbert: Strategic incompetence? Boss: I didn't get this far by luck!

originally published on dilbert.com

Open source transcript

OUR ADS ARE SO BAD THAT THEY INCREASE SALES FOR OUR COMPETITORS.

TRY RUNNING ADS FOR OUR COMPETITORS AND SEE IF IT INCREASES OUR SALES.

STRATEGIC INCOMPETENCE?

I DIDN'T GET THIS FAR BY LUCK!

collated from github.com/jvarn/dilbert-archive

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