Dilbert cartoon first published on Tuesday 16th June 2015

Dilbert//9558, first published 11 years ago on Tuesday 16th June 2015

Click Rate On Death Alerts

Tags

advertising, technology, analytics, smart watch, app, ad, click, clickbait, attention, distraction

Official transcript

Dilbert Comic Strip Series - The smartwatch project

originally published on dilbert.com

Open source transcript

OUR HEALTH APP ACCURATELY PREDICTS THE USER'S TIME OF DEATH AND SENDS A FIVE-MINUTE WARNING.

OUR BUSINESS MODEL IS PAID ADVERTISING THAT WE DISGUISE AS "DEATH ALERTS." HOW'S THE CLICK- THROUGH RATE?

SURPRISINGLY LOW.

IT'S HARD TO GET PEOPLE'S ATTENTION THESE DAYS.

collated from github.com/jvarn/dilbert-archive

Accompanying textual content, such as title, tags and transcripts, is shown here if we have it. Not every comic has all of these, and they seem to be a bit hit and miss even on the official website.