Dilbert cartoon first published on Monday 19th February 2018

Dilbert//10537, first published eight years ago on Monday 19th February 2018

We're Not A Bunch Of Idiots

Tags

marketing, damage control, slogan, tag line, image, business

Official transcript

CEO: A feature article in the business press called our leadership a "bunch of morons."

Boss: To counter that slanderous story, our new market slogan is "We're Not A Bunch Of Morons!"

CEO: Problem solved. Boss: It was deceptively easy.

originally published on dilbert.com

Open source transcript

A FEATURE ARTICLE IN THE BUSINESS PRESS CALLED OUR LEADERSHIP A "BUNCH OF MORONS." TO COUNTER THAT SLANDEROUS STORY, OUR NEW MARKETING SLOGAN IS "WE'RE NOT A BUNCH OF MORONS!" PROBLEM SOLVED.

IT WAS DECEPTIVELY EASY.

collated from github.com/jvarn/dilbert-archive

AI Analysis

Title: "The Marketing Slogan Conundrum"

Summary:

This comic strip, originally published in, revolves around a marketing slogan that reads, "We're not a bunch of morons." The storyline unfolds as follows:

• A feature article in the business press dubs the leadership "a bunch of morons."
• In response, the company introduces a new marketing slogan, "We're not a bunch of morons."
• However, the slogan is met with skepticism, as it is deemed deceiving and easy to dismiss.

The comic strip humorously highlights the challenges of creating effective marketing slogans, particularly when they are perceived as insincere or overly defensive.

generated by llama-3.2-11b-vision-instruct

Accompanying textual content, such as title, tags and transcripts, is shown here if we have it. Not every comic has all of these, and they seem to be a bit hit and miss even on the official website.